Users will soon have a updated setting that enables them to lessen the volume of AI-made media appearing in their timelines. This move comes as the service disclosed that it presently contains over 1 billion AI-generated clips.
Testing and Rollout
This change is undergoing trials over the coming weeks before a global launch. This development aligns with a increase in content created by AI, fueled by new AI video creators.
AI Content on Other Platforms
It has been noted that almost 10% of the most rapidly expanding content creators on a popular video site only show clips produced artificially. A significant portion of this content is classified as low-quality AI content, a label for poor-quality, bulk-generated content that is frequently nonsensical or surreal.
“We know from our community that a lot of users appreciate content created using AI tools, including digital art to educational videos, and we want to offer the community the ability to see more or less of that, according to their own preferences,” stated a spokesperson.
AI on the Platform
TikTok disclosed that there are now 1.3bn videos on its service tagged as artificially created. Overall, more than 100 million videos are added to the platform daily, making clips made by AI a minor portion of its total content library.
Customizing Your Feed
Members will be in a position to reduce or increase the volume of artificial media they view by accessing the topic control setting in the platform and picking the AI content topic. Further subjects that can already be modified under the setting encompass news, style, aesthetics, and choreography.
Content Labeling and Policies
Its guidelines oblige users to label lifelike artificially created content, and it forbids harmful AI impersonations of well-known individuals or critical incidents. Any authentic-looking artificial content that is not labeled can be removed under its terms of service.
Additionally, the app will henceforth apply an artificially created watermark to content created with its built-in AI features, or detected by an industry-wide initiative for recognizing AI-generated material. This measure is aimed to help prevent users from attempting to evade the tagging system.
Educational Initiatives
The company is additionally introducing a $2m awareness program for experts and groups to produce learning resources about responsible artificial intelligence. This initiative will benefit charitable organizations focused on teaching computer science.
Content Safety Approach
The platform has defended its moderation strategy, during discussion over intentions to lay off hundreds of content moderators in the United Kingdom. It is planning to cut a significant number of roles in its content moderation division in its British office, with trade unions and online safety experts expressing worry that people are being substituted by automated systems.
A trust and safety lead explained that human moderation would still have a role, but artificial intelligence can safeguard staff by eliminating the most graphic content before it has to be seen by people. TikTok reported a notable drop in disturbing and violent content seen by content reviewers over the last 12 months due to intervention by its automated systems.
We believe it is crucial to balance staff and AI to maintain a secure environment,” the official commented. “We’ll have staff as part of that process, but we further consider it’s highly necessary to reduce exposure to unsafe media as quickly as possible, which is where a extensive automated help is really helping us operate efficiently.”
